SMAY has a new logo and visual identity
We are very proud to present the full details of our new corporate identity. We are introducing a new logo and visual identity, although that’s just the beginning.
In less than two months, we will be moving to a new office and opening a new state-of-the-art production site. We have experienced exponential growth in recent years. In order to keep the momentum, we need a considerably bigger site. We have thus decided to move to the Niepołomice Investment Zone, right outside of Kraków. Refreshing our image is a part of SMAY’s new development strategy that we also want to unveil today. Our redesigned and very modern logo emphasizes the dynamic progress we have been making, our expansion to international markets and numerous other technological advances and innovation of our business.
As people who actively create and manage solutions for our clients, we believe that only bold and trustworthy, but also ethical and sustainable businesses can be reliable partners. The current environment clearly shows that businesses must quickly adapt to changes and constantly evolve their activities. We do not shy away from difficult decisions and thinking outside the box. We listen to our clients and strive to solve their problems. We also know that the construction industry and its needs are dynamically changing, which requires proven and state-of-the-art solutions. Our experience in the ventilation and construction industries spanning over 32 years, as well as our superb know-how and technological potential, position us as experts that do not only provide advice and support, but — more importantly — take responsibility for our products and services.
Our new logo and visual identity were designed by a unique and very creative artist Oskar Podolski and 247®STUDIO from Gdynia (Poland). We invited the company to take part in our rebranding activities because we knew they were one of the best partners in terms of typography and marketing communications. The team consists of well-rounded, conscious and highly valued artists who work with leading global brands. During the creative process, they have perfectly grasped our vision and the direction we intended to take as a family-owned Polish — yet international — business.
Our vision of a business of the future is based on our ventilation expertise, passion for architecture and technology, care for comfort and, above all, safety of building occupants. Our identity is minimalist, yet very expressive. We offer advanced ventilation solutions in the field of technology and set standards for the construction industry. Our mission is to ensure people’s safety through state-of-the-art ventilation systems — systems that we could once only dream of but are now readily available.
Our business operates in the fields of new technologies and construction, architecture and building functionality. We are present in 25 markets worldwide. Several thousand customers throughout the world have entrusted us. Our devices are used in the most advanced buildings in the world. Our portfolio includes a few hundred products. We own patents and international certificates. Our R&D team consists of several dozen employees. Our Design Support team offers advice on how to adapt SMAY’s systems to all types of buildings, shares best practices and provides reliable solutions. Our actions show consumers why we are the preferred provider of ventilation solutions.
We will soon invite you to our Open Days and training sessions in our office in Podłęże. You can also expect an invitation to the formal opening of our plant. Feel free to contact us to discuss the possibilities of making your buildings safer and more sustainable.
SMAY’s Board and Employees